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Thursday, May 19, 2011

The Power of Free

Newsday.com became a paid-subscription based news site in 2009. In the first six months, the site attracted 35 subscribers and earned revenue of $9,100. They paid $4,000,000 to design and set up the site. (Source: Mikal Belicove)

This week I am reading Chris Anderson's "FREE: The Future of a Radical Price." The book's contention is that you can often make more money by giving away your product or service for free. The issue is approached from many angles, and covers considerably more than that simplistic synopsis.

Read the book. Consider the implications. Don't be like Newsday. 

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