Friday, November 19, 2010

Competition for Worst Marketing of 2010

If you have a lousy product, and if you are not creative enough to sell your product, you can use other tools. Racy ads, manufactured events, phony positive reviews made by employees, psychological manipulation.

Speaking of manipulation, Toyota wins our competition for worst marketing of 2010. "Just because you are a parent doesn't mean you have to be lame."

If you are struggling to provide for your family and drive an older non-Toyota, then you are a horrible parent. You bring shame to your children. Go now, sell a kidney to pay for the down payment on a Toyota Land Cruiser, and we will stop embarrassing you in front of your children, who are also watching our TV ads.

That is the latest scheme from the company that has been reporting questionable quality statistics for years. Shame on Toyota.

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